Job Description
POSITION OVERVIEW
Recognizing the vital role that marketing and communications plays in many of the activities that RACVB tackles, the position of Digital Content and Design Manager is of critical importance. Because of the scope of projects and the pace of the RACVB work environment, the selected individual will need a unique combination of project management and interpersonal skills combined with content creation, graphic design, and brand management experience.
Primary duties include working closely with the Executive Vice President to contribute to the creative services within the organization including, but not limited to creating and posting social content across a variety of social media platforms, graphic design, brand publications, website management, photography, and video production.
The ideal candidate will have a minimum of five years of hands-on content strategy and creation, digital analytics and graphic design experience within a business marketing department or in an advertising agency or marketing communications firm.RACVB offers an outstanding work environment, competitive salary, and benefits, plus a position that directly affects the economic health of the Rockford Region.
ESSENTIAL FUNCTIONS
Social Media/Digital Strategy and Management
Graphic Design
Brand Management
Marketing & Communications Strategic Planning & Execution
Internal & External Partnership Development and Assistance
CRITICAL KNOWLEDGE, SKILLS, AND ABILITIES
KEY CONTACTS
Media, Hotels, Attractions, Vendors, Outside Contractors, Marketing Partners, Destination Partners
EDUCATION EXPERIENCE REQUIREMENTS
Bachelor's degree in Marketing/Communications/Graphic Design; with a minimum of 5 years of marketing communications and design-related experience. Work in tourism/hospitality industry desirable. Candidate should demonstrate an innovative use of creative communication strategy through visual design with a high focus on strategy, brainstorming, collaboration, innovation, and results-focused approaches. Experience with project management in a fast-paced environment is helpful. A strong passion for the Rockford Region (Winnebago County), community building is a plus. A high focus on positive culture building in a teamwork environment is a plus. Candidate should project professionalism and confidence in working with and marketing diverse populations.
Please apply directly to the Digital Content & Design Manager opening or contact Keri Benhoff at keri.benhoff@furstexec.com or 815-229-7810 with any questions.
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